Kombucha Market Overview:

Kombucha Market was valued at USD 1.08 Billion in 2020 and is projected to reach USD 8.11 Billion by 2028, growing at a CAGR of 26.4% from 2020 to 2028. Growing consumer preference for functional drinks over carbonated drinks and juices along with awareness regarding the inherent nutritional benefits of the product is expected to fuel the growth. Major beverage brands focused on entering into manufacturing of this drink, which is driving growth of global kombucha market. Growing consumer preference for functional drinks over carbonated drinks and juices along with awareness regarding the inherent nutritional benefits of the product is expected to fuel the growth. Major beverage brands focused on entering into manufacturing of this drink, which is driving growth of global kombucha market.

Market Segmentations:

Millennium Products, Inc. (U.S.) was first to introduce kombucha beverage in the market by introducing two famous brands, GT’S Kombucha and Synergy. It majorly operates in the U.S. but distributes its products across the globe. Its major distributors include Horizon Distributors and Whole Foods Market, among others. The company has sustainably pillared its monopoly in the global kombucha market. GT’s Kombucha produces alcoholic as well as non-alcoholic kombucha. The four important product lines of GT’s Kombucha are Enlightened Kombucha, Enlightened synergy, Classic Kombucha, and Classic Synergy. The company has achieved incredible growth and is focused on expanding gradually and organically, in every aspect of the business. It is expanding its product range and is introducing innovative blends of kombucha in the market to strengthen its presence in the market. The kombucha market in North America is the largest market having accounted for a share of 39.4% in terms of value. The North American market, in terms of value, is projected to register a CAGR of 25.0% from 2015 to 2020. Factors such as increasing health consciousness among people, prevailing health disorders, increasing disposable income, and changing lifestyle of individuals are driving the growth of this market. Moreover, increase in consumption of alcoholic beverages has boosted the market for kombucha as it can be classified as an alcoholic drink.

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Segments Overview:
The IQF Vegetable Market is segmented as below:

By Type

Original

Flavored

By Product

Organic Drinks

Non Organic Drinks

By Flavor

Herbs and spices

Citrus

Berries

Apple

Coconut and mangoes

Flower

Other

By Distribution Channels

Super Markets

Online Stores

Health Stores

By Region

North America

United States

Canada

Mexico

Europe

United Kingdom

Germany

France

Italy

Spain

Asia-Pacific

China

Japan

India

Rest of the World

Brazil

A selection of companies mentioned in this report includes:

GT’s Living Food

PepsiCo

Reed’s Inc.

The Hain Celestial Company

KeVita Inc.

Buchi Kombucha

LIVE Beverages

RedBullHyundai Translead Inc.

Live Soda

Makana Beverages Inc.

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Table of Contents

  1. Preface

1.1. Objective

1.2. Target Audience & Key Offerings

1.3. Report’s Scope

1.4. Research Methodology

1.5. Assumptions

  1. Key Insights
  2. Global Kombucha Market

3.1. Introduction

3.2. Market Drivers

3.3. Market Challenges

  1. Global Kombucha Market Analysis

4.1. Market Portraiture

4.2. Market Size

4.3. Market Forecast

4.4. Impact of COVID-19

  1. Global Kombucha Market by Type

5.1. Introduction

5.2. Bacteria

5.3. Yeast

5.4. Mold

5.5. Others

  1. Global Kombucha Market by Flavour

6.1 Introduction

6.2 Herbs & Spices

6.3 Citrus

6.4 Berries

6.5 Apple

6.6 Coconut and Mangoes

6.7 Flowers

6.8 Others

  1. Global Kombucha Market by Region

7.1 Introduction

7.2 Europe

7.3 North America

7.4 Asia Pacific

7.5 Latin America

7.6 Middle East & Africa

7.6.2 Turkey

  1. SWOT Analysis
  2. Porter’s Five Forces
  3. Market Value Chain Analysis
  4. Competitive Landscape

11.1. Competitive Scenario

11.2. Company Profiles

List of Figures

List of Tables

Continue…

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